Mobio marketing management

Meet Trigger Campaign

Build more effective and personalized customer experience. Engage customers at every step of the user lifecycle.

Mobio marketing management

Meet Trigger Campaign

Build more effective and personalized customer experience. Engage customers at every step of the user lifecycle.

A success marketing campaign is impossible without a trigger-based strategy.

Trigger campaign is when a marketing message is automatically delivered after a specific event has occurred. Marketing messages are delivered after being activated by a certain date and time, a change in the state of current events, action on behalf of the user, or time elapsed since the last interaction.

See journey Builder >>

default trigger

30+ Triggers to Optimize your Marketing Campaign

Mobio Trigger feature makes it possible for you to automatically display your campaigns just when the time is right. This helps to lessen the chances of irritating your visitors, thus ensuring you capture as many leads as possible.

Special Day

Website Interaction


Social Media


Profile Update

customized trigger

Trigger Bespoked to each Industry

Banking Service
Customer journey is no longer the unpredicted prospect that you have to follow. Now businesses create and decide the way customers interact, what messages they get, and all the steps they take.
Digital Wallet
Messages to customers are customized for each individual, making them feel that those messages are unique and sent personally, boosting CTR, ROI, and conversion in your marketing campaign.
Every customer touchpoints and digital footprint across the journey are tracked, collected, and stored in CDP, achieving the goal of every business: a single source of truth.

trigger in action

See how Trigger Campaigns can
be a Game Changer for Business


Reduce Cart Abandonment and convert to Sales

Throughout the e-commerce lifecycle, there is a large number of triggers waiting which, with the right direct marketing measures, can be used to activate, retain and emotionalise customers.

One of the most critical trigger in e-commerce is Cart Abandonment, which can be reduced effective with our trigger-build campaigns.


Miss no special days to send meaningful messages

Customers’ birthday, anniversary, first purchase, date of import, etc. A lot of important days to remember and take action which it’s getting harder to manage when your customer data increases. Don’t worry, with trigger campaigns, every special day will be stored in the database, and messages and gifts will be sent automatically to your customers in time.


Easier Upsell & Cross-sell for digital monetary product

Customer journey for banking services and other FSI businesses can be hard to manage since it required highly personalized messages and a long complicated journey, not to mention its surrounding regulatory about security. Fortunately, our platform allows you to create a sophisticated journey that automatically engages with customers every time they make a move.


customer use cases

Get Inspired By Our Customers’ Success Stories


Increase the voucher redeem rate to 26%, compare to 8% before

Read this case >>

Phong Vu Electronics

Collect and unify 5 millions identify profiles within 3 months

Read this case >>

Galle Watch

Reduce customer response time to under a minute, 150% faster!

Read this case >>


Some Documents You Might Find Helpful

Ebook: Marketing trends in 2022

A CDP gives a retailer the ability to grab and integrate data from all the places their customers.

Download Ebook >>

How to build a customer journey that engage?

The new consumer behaviors span all areas of life, from how we work to how we shop to how we entertain ourself.

See Guideline >>

How Banking Industry Adapts to the Digital Era?

During the crisis, banks' clients changed their behaviour overnight.

Read Blog Post >>

Curious about Trigger Campaign? There’re lots more to explore!

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